What does the EAA 2025 actually mean for businesses?
 

The EAA 2025 (European Accessibility Act) is a European Union law that came into force on June 28, 2025. Companies offering products and services in the EU are required to comply with new accessibility requirements, ensuring their digital products and services are accessible to people with disabilities.

What is the EAA 2025 based on?

1

Directive (EU) 2019/882

The directive requires EU businesses to adapt accessibility requirements in services and digital products.

2

EN 301 549

Accessibility standard required by the directive.
 

3

WCAG 2.1 AA

Mandatory minimum accessibility requirements for websites and digital products.
 

WCAG logo

All digital products, including websites and mobile applications, must comply with the WCAG 2.1 AA accessibility standards.

Some examples of requirements:

  • Sufficient text contrast (at least 4.5:1 for normal text)
  • Resizable text without breaking the layout
  • Clear language and no unnecessary jargon
  • Keyboard navigation for all interactive elements
  • Clear focus indicators
  • Consistent navigation
  • Video captions for deaf and hard-of-hearing users
  • Alt text for images
  • Avoiding content that triggers seizures
  • Error messages must be clear and helpful
  • Labels for all form fields
  • No time limits or extendable time for completing tasks

What does it mean in practice?

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Websites & apps must meet WCAG 2.1 AA standards.
AI-powered tools
E-commerce sites must ensure an accessible checkout process.
Accessibility
Digital content must be accessible.

Companies must conduct regular check-ups and provide reports

EAA enforcement may come faster than you think! GDPR went into effect in May 2018, and major fines were issued within 8 months. EAA is expected to follow a similar enforcement timeline.

EAA2025

Who does this affect?

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Companies with 10+ employees and a turnover of €2M+.
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Companies based in the EU, as well as those serving European customers.
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Companies that serve EU public institutions or government bodies.
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Companies in consumer sectors like e-commerce, finance, media, and transport.
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Free homepage accessibility check

New to EAA 2025? Get a fast, expert review of your homepage to identify key accessibility risks - and opportunities for improvement. 

What’s at risk:

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Fines

Fines up to €100,000 per violation

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Sales Ban

Ban on selling digital solutions in EU countries

Mapping
Trust Loss

Loss of customer trust and brand credibility

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Audit Risks

Risks during audits, tenders, and collaborations with government bodies

FAQ

As with GDPR, the enforcement of fines under the EAA 2025 will not start immediately. Companies are expected to receive warnings and corrective orders first.

However, if these orders are ignored or repeated complaints are filed, fines will become inevitable.
Example from GDPR: GDPR came into effect on May 25, 2018. The first significant fine was imposed eight months later, in October 2018, when the Barreiro Montijo Hospital (CHBM) in Portugal was fined €400,000 for non-compliance.

Compliance with EAA 2025 will be monitored by national regulatory authorities. Each EU country has its own supervisory body:

  • Austria – DSB
  • France – CNIL
  • Germany – Various authorities depending on the region
  • Spain – AEPD
  • Italy – Garante per la Protezione dei Dati Personali.

These authorities can:

  • Conduct accessibility audits of digital services
  • Investigate user complaints
  • Issue orders to remedy violations
  • Impose fines for non-compliance
     

Some businesses may be exempt from EAA requirements:

  • Small businesses (fewer than 10 employees and annual revenue under €2M) are exempt from most requirements
  • Documented "disproportionate burden": If a company proves that implementing accessibility measures requires excessive costs or threatens business viability, it may qualify for an exemption. This requires a cost analysis and formal justification to authorities
  • Specific exemptions: If a product is technically impossible to adapt (e.g., legacy systems or devices with limited functionality)
     

EAA 2025 ensures equal access for individuals with various disabilities:

  • Visual impairments – Low vision, blindness, color blindness
  • Hearing impairments – Deaf and hard-of-hearing users
  • Motor impairments – Users with limited hand mobility
  • Cognitive disabilities – Dyslexia, autism, attention disorders
  • Temporary limitations – Injuries, noisy environments, poor internet connectivity
     

Currently, EAA 2025 requires compliance with WCAG 2.1 AA, but WCAG 2.2 has already been published, introducing additional improvements, particularly for users with cognitive and motor impairments.

It is highly likely that future revisions of the law or national regulations in some EU countries will require a transition to WCAG 2.2. This has already happened in the UK, where government services must comply with WCAG 2.2 AA.

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What you should do now:

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